I want to start posting on LinkedIn, but I’m unsure how to manage my time for it. It feels like it could take a lot of energy, especially at the start. What’s the best approach to get started?

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Do not index
Do not index

Getting started on LinkedIn

The best advice is simply to DO IT, over and over again. Here's what I recommend:

1. Capture notes and ideas

  • Inspiration can hit at any time, so it’s important to write ideas down right away.
  • Whether it’s from something you read, a conversation, or just a thought you have, jot it down as soon as it comes to you.
  • I use Notion for this because it’s easy to organise and I can always refer back to it later.
  • This way, when it’s time to write, you won’t be scrambling for ideas—you’ll have a collection of thoughts to draw from.
 
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2. Set up a content calendar

  • Plan your posts in advance, even if it’s just for a week or two.
  • A content calendar keeps you organised and on track.
  • Build a backlog of content so you’re not scrambling at the last minute.
  • When life gets busy or you’re feeling uninspired, you’ll have posts ready to go.
 
How I use Notion to run my online business:
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3. Build a writing habit

  • Write consistently, even if it’s just a small post.
  • The more you write, the easier it gets.
  • It helps you improve your communication, build your personal brand, and find your voice.
  • Writing on LinkedIn is less stressful than Instagram—you don’t have to worry about images, captions, or hashtags.
 

Here’s a roadmap to help you get started with posting online:

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