How do you build your personal brand inside and outside your company?

Published on:

Do not index
Do not index

Building your own brand outside work

Building your personal brand is so important—something I wish I’d realised earlier, both in and outside of work.
It’s a long game, but your brand evolves as you grow and develop more interest in a specific area.
Best advice for anyone is just START. You'll figure it out as you go.
And the easiest way to begin is by refining your LinkedIn and portfolio—that’s the tangible stuff.
But if you want to go deeper, try running a personal brand sprint. This guide is a great place to start: The Three-Hour Brand Sprint.
 

I published 32+ free lessons on how to build your personal brand on YouTube:

 
🎏
Want to learn more? I’ll go in-depth on how you can build your LinkedIn and make you stand out from the crowd in UX Portfolio Playbook.
Nail that portfolio. Nail that case study. Nail that personal branding.

Get free UX resources

Get portfolio templates, list of job boards, UX step-by-step guides, and more.

Related questions

I’m building a Product Management course with the goal of offering something unique and meaningful, different from the countless "PM 101" courses out there. Do you have any advice on how to approach this?
I'm transitioning from banking to UX. What steps do people typically take when switching to a career in UX?
How do you know what you’re really good at and what role you want in UX if you enjoy learning different aspects of it? Any tips on how to pick the right role in UX?
What’s the difference between UX design and service design?
As a rookie product designer, what key areas should I prioritise in my new role?
I'm struggling with imposter syndrome. I often feel like I’m not the best at what I do, especially since I lead a talented team of designers. Sometimes, I feel unqualified to lead such an amazing group of talents. Can you give me some advice?
How do I add NDA projects to my portfolio? I know we make them password-protected, but what if the employer asks for the password to see the project?
I've recently become more active on LinkedIn and would love some advice on creating content. Do you have any tips or secrets to share?
One of the biggest mistakes I made in my first design role was staying quiet. How do you get designers to feel comfortable speaking up in meetings?
I want to write more on LinkedIn, but I’m running out of ideas. How do you come up with content ideas?
All the designs look the same these days. Have designers traded creativity for replication, and is the design world losing its originality in favor of sameness?
I’m a career switcher. How can I show that my previous experience brings value and will make me a stronger UX designer?
I want to start posting on LinkedIn, but I’m unsure how to manage my time for it. It feels like it could take a lot of energy, especially at the start. What’s the best approach to get started?