I’m building a Product Management course with the goal of offering something unique and meaningful, different from the countless "PM 101" courses out there. Do you have any advice on how to approach this?

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What to do before designing your online course?

Before diving into designing your course, start by looking at your product expertise:

What do they struggle with most?

Think about the biggest challenges people face when learning about products.

There are tons of courses out there, but what’s missing?

Look for areas that others aren’t covering well or at all.

What sets you apart?

Whether it’s your experience, teaching style, or niche focus, figure out what makes you stand out.

Chat with people who want to break into product management.

Understand what they need, what they’re missing, and what would help them most.

Try out different course-building platforms, tools, and technologies.

See what works best for delivering your content in a fun, engaging way.