Table of Contents
- Why most UX processes fail
- Practical tips for every phase
- 1. Kickoff & workshop
- 2. Audit & Research
- 3. Requirements Definition
- 4. Concept
- 5. Framework
- 6. Interface
- 7. Refinement
- Common UX process mistakes
- ❌ Skipping user research
- ❌ Designing in isolation
- ❌ Perfectionism paralysis
- ❌ Ignoring technical constraints
- Track these metrics to prove your process works:
- 📊 Business metrics:
- 📊 Process metrics
- What to do when your UX process gets disrupted
Why most UX processes fail

- Endless revision cycles
- Teams that don't trust the UX process
- Products that solve the wrong problems
- User experience debt that haunts you later
Practical tips for every phase
1. Kickoff & workshop
- Don’t skip this. Every strong project starts here.
- Invite business leads, tech leads, product managers, and subject matter experts.
- Ask dumb questions. Clarify goals. Define success.
- Create proto-personas, journey maps, and a vision statement together.
2. Audit & Research
- Talk to your users. Observe them. Don’t just ask what they want, watch what they do.
- Audit the product. What’s broken? What’s confusing?
- Do competitor analysis. Learn from others’ mistakes.
3. Requirements Definition
- Turn messy research notes into clear personas, scenarios, and problem statements.
- Define the core UX requirements. What must this product do for users?
- Prioritize what matters.
4. Concept
- Sketch one or two big ideas. Don’t go into detail yet.
- Make a rough prototype. Test it. Talk to 3-5 users.
- Is the idea clear? Valuable? Worth building?
5. Framework
- Create flows, sitemaps, and content frameworks.
- Map user journeys end-to-end.
- Test the structure, not the visuals.
6. Interface
- Design wireframes or mid-fidelity screens.
- Refine your components. Think states, not static views.
- Start testing with users again.
7. Refinement
- Finalise the visual language.
- Design micro-interactions.
- Prepare the specs, document edge cases, deliver assets to engineers.
Common UX process mistakes
❌ Skipping user research
❌ Designing in isolation
❌ Perfectionism paralysis
❌ Ignoring technical constraints
Track these metrics to prove your process works:
📊 Business metrics:
- User retention
- Conversion rates
- Customer satisfaction scores
- Support ticket reduction
📊 Process metrics
- Time from brief to launch
- Revision cycles per project
- Stakeholder approval speed
- Developer implementation accuracy
What to do when your UX process gets disrupted
- Explain your methodology to non-designers
- Plan realistic project timelines
- Improve team collaboration
- Advocate for user-centered design

- Audit your current workflow: what steps are you skipping?
- Start small: pick one new step to add to your next project
- Get stakeholder buy-in: share this framework with your team
- Track improvements: measure how process changes affect outcomes
- Iterate: adapt this blueprint to fit your specific context